We created Fracture to help you share your stories and memories.It all started In Africa. Swaziland, to be exact. We were doing non-profit humanitarian work and would discuss their passions in their downtime â€“ things like photography, entrepreneurship, and travel. We started thinking about what was wrong with the photo printing experiences we d personally had and realized there was one common element: the frame. We thought, what if we justâ€¦ got rid of it? And so, Fracture was born.